Lifestyle

Wear Art, Make a Difference: Palette Vibes—Fashion with a Cause

Mumbai, (Maharashtra), [India], August 30, 2024: A brand with a mission to uplift and inspire, Palette Vibes is more than just fashion—it’s a movement. Founded by Chetan Niphadkar after 25 years in the corporate world, Palette Vibes was born from a deep desire to make a difference in the lives of Indian artists, especially those who are specially-abled. The brand launched on August 18, 2024, and is already making waves for its heartfelt approach to combining art with everyday wear.

Palette Vibes is built on a simple yet powerful idea: to bring the vibrant creations of talented artists to the world in a way that everyone can appreciate. The brand’s unique range includes T-shirts, tote bags, and mouse pads, and upcoming categories, each adorned with stunning artwork that tells a story. But this is more than just fashion—it’s a platform for artists to showcase their work and earn a sustainable livelihood.

The journey wasn’t easy. “When we first started, many apparel printers told us our idea wouldn’t work. But we knew we had something special,” recalls Chetan. After extensive research and determination, Palette Vibes discovered Direct to Garment (DTG) printing, a technology that ensures each piece is not only visually striking but also comfortable to wear. The 100% Cotton French Terry fabric used adds an extra layer of quality, ensuring that these wearable art pieces are soft, breathable, and perfect for any season.

What truly sets Palette Vibes apart is its commitment to supporting artists. The brand operates on a revenue-sharing model, ensuring that artists receive fair compensation for their work. In addition, Palette Vibes is proud to partner with Creative People, an NGO dedicated to empowering hearing-impaired artists. Through this collaboration, Palette Vibes brings these artists’ extraordinary talents to a broader audience, offering them a platform to shine and a means to support themselves.

“We wanted to create a brand which supports a cause and empowers a community” says Chetan. “Palette Vibes is about more than just selling products—it’s about celebrating art, empowering artists, and making a positive impact.”

Palette Vibes appeals to any age who believes in the power of art and the importance of giving back. As the brand continues to grow, it remains deeply committed to its cause—making art accessible, wearable, and life-changing.

Explore the collection and join the movement at www.palettevibes.com.

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